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| 1 billion Tourist, 1 billion Opportunities - WTD2015. |
2015年主题：“十亿名游客，十亿个机会”.
Тема Дня 2015 года «Один миллиард туристов — один миллиард возможностей»
Theme for 2015: "One Billion Tourists, One Billion Opportunities"
Tema de 2015: «Mil millones de turistas, mil millones de oportunidades».
Thème 2015 : « Un milliard de touristes, un milliard de possibilités »
موضوع عام 2015: مليار سائح، مليار فرصة
Message by UN Secretary-General Ban Ki-moon on World Tourism Day 2015.
This year´s World Tourism Day highlights the global potential of tourism for socio-economic development. With more than one billion international tourists now traveling the world each year, tourism has become a powerful and transformative force that is making a genuine difference in the lives of millions of people.The potential of tourism for sustainable development is considerable. As one of the world’s leading employment sectors, tourism provides important livelihood opportunities, helping to alleviate poverty and drive inclusive development.As tourism revolves around encounters between different peoples, the sector can foster multicultural understanding and raise awareness on the need to preserve cultural and natural heritage.As the world prepares to adopt a new sustainable development agenda, tourism should be recognized for its ability to create jobs, promote local culture and products and champion the conservation and sustainable use of marine and terrestrial habitats.Let us work together to maximize the immense potential of tourism to drive inclusive economic growth, protect the environment and promote sustainable development and a life of dignity for all.Ban Ki-moon , UN Secreatary-General
Message by UNWTO Secretary-General Taleb Rifai on World Tourism Day 2015.
This year´s World Tourism Day is an opportunity to celebrate the transformative potential of one billion tourists.
Today, more than one billion tourists travel to an international destination every year. These billion tourists have made tourism a leading economic sector, contributing 10% of global GDP and 6% of the world´s total exports.
Yet these big numbers represent more than just economic strength – they reflect tourism´s vast potential and increasing capacity to address some of the world´s most pressing challenges, including socio-economic growth, inclusive development and environmental preservation.
As a sector behind as many as one in eleven jobs worldwide, tourism is a valuable source of livelihood for millions of people. Built around the millions of cross-cultural encounters happening every day in different corners of the world, tourism is also a gateway to greater understanding of the world beyond our borders, the first step in building peace and between communities and nations.
Tourism is more than just about reaching a destination – tourism has a global reach. Every time we travel, we become part of a global movement that has the power to drive positive change for our planet and all people.
This 27th of September, let us celebrate the value of the “One Billion Tourists” and work together in making tourism a true instrument of opportunity and inclusion. Let us all turn the power of one billion into a genuine force for good.
Taleb Rifai, UNWTO Secretary-General
In 2012, international tourist arrivals crossed the symbolic threshold of one billion for the first time, and forecasts estimate that the two billion mark will be reached by 2030.
These constantly increasing figures make tourism one of the global economy’s most dynamic sectors.
Tourism has demonstrated its capacity to increase competitiveness, create job opportunities, stem the rural exodus, generate revenues and reinforce the sense of pride and self-esteem within communities.
With its cross-cutting nature, tourism affects virtually all areas of economic activity and has a strong influence on other sectors such as agriculture, construction, handicrafts, trade and especially transport services.
The theme of for this edition of World Tourism Day reminds us of the opportunities offered by the tourism sector for the promotion of new socioeconomic prospects and better livelihoods for communities.
The tourism sector, more than just an opportunity, is certainly a flourishing sector that harbours a billion opportunities for the economic and sociocultural development of our destinations. One billion tourists can become a major source of well-being and sustainable development for the entire planet—one billion opportunities for progress and poverty eradication, especially for developing countries.
Jean-Claude Dioma, Minister of Culture and Tourism of Burkina Faso
Statement by UNODC - United Nations Office on Drugs and Crime on World Tourism Day, 27 September 2015.
This year's theme for World Tourism Day is "One Billion Tourists, One Billion Opportunities," which affirms tourism as a truly global movement that galvanizes development, enhances jobs and helps build better societies.
But, the journeys of one billion tourists across our planet, also provide one billion opportunities for us all to confront the crimes that devastate environments, and rob communities of their livelihoods: crimes such as human trafficking, migrant smuggling, drug trafficking, the theft and trafficking in cultural artefacts, corruption, terrorism, counterfeit goods, and wildlife crime.
These crimes steal from the vulnerable and the fragile and can hinder international efforts to deliver on the promise of the new development agenda.
That is why the United Nations Office on Drugs and Crime (UNODC) works with its UN partners, Member States and civil society to encourage awareness among tourists of the illicit services and goods they might encounter on their journeys.
On World Tourism Day, I invite tourists, and everyone associated with the tourism industry, to recognize the situations where individuals may be exploited, or goods trafficked, and to act.
We have one billion opportunities to make the world a safer and fairer place; let us make each opportunity count.
UNODC Executive Director
FORUM : World Tourism Day - 27 September
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| Join the conversation : #1billionTourists, #WTD2015 |
The
number of international tourist arrivals grew by 4% in the first half
of 2015 according to the latest UNWTO World Tourism Barometer.
Destinations worldwide received some 538 million international tourists
between January and June 2015, an increase of 21 million compared to the
same period of 2014.
Europe, Asia and the Pacific and the
Middle East all recorded 5% growth in international arrivals and the
Americas 4%. Limited data available for Africa points to an estimated 6%
decrease in the number of international tourists in the region. At the
subregional level, the Caribbean and Oceania (both +7%) were the best
performers, together with Central and Eastern Europe and Central America
(both +6%).
In spite of this overall growth, results
by destination are rather mixed. Safety and security remain a global
concern while the economic scenario is comparatively more volatile with
the recovery of advanced economies contrasting with the slowdown of
emerging economies. Tourism demand has also been impacted by lower oil
prices and currency fluctuations.
International tourism in 2014 - key trends and outlook
• International tourist arrivals (overnight visitors) increased by 4.3% in 2014, reaching a total 1133 million after topping the 1 billion mark in 2012.
Tourism Highlights 2015 edition - UNWTO
• The Americas recorded the strongest growth with an 8% increase in
international arrivals, followed by Asia and the Pacific and the Middle East (both +5%). In Europe arrivals grew by 3%, while in Africa they were up by 2%.
• International tourism receipts reached US$ 1245 billion worldwide in 2014, up from US$ 1197 billion in 2013, corresponding to an increase of 3.7% in real terms (taking into account exchange rate fluctuations and inflation).
• France, the United States, Spain and China continue to top the rankings by both international arrivals and receipts. Mexico re-entered the Top 10 by arrivals at position 10. By receipts, China and the United Kingdom both moved up two places, to 3 and 7 respectively.
• China, the world’s top tourism source market, has continued its exceptional pace of growth, increasing expenditure abroad by 27% in 2014 to reach a total of US$ 165 billion.
• Forecasts prepared by UNWTO in January 2015 point to a 3% to 4% growth in international tourist arrivals in 2015 – in line with the Tourism Towards 2030 long-term forecast of 3.3% a year.
• By UNWTO region, prospects for 2015 are strongest for Asia and the Pacific and the Americas (both +4% to +5%), followed by Europe (+3% to +4%), the Middle East (+2% to +5%) and Africa (+3% to +5%)
EVENTS : Burkina Faso will host the Official Celebration 2015. Find out more.
Your event on our map! Share with the global tourism community what you have planned for World Tourism Day 2015.
Created by UNWTO to remind us of the heartbeats behind the tourism
statistics, the books capture voices of tourism from countries across
the globe – the people who, each and every day, wake to work in the
sector, playing their part, making their impact, and sharing their
story. We invite you to join us on this journey and live each story with
each storyteller, celebrated, one by one.
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| Tourism Stories Part I: How Tourism Enriched My Life? |
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| Tourism Stories Part II My Story, My Community, Our Future |
LINKS
The Travel & Tourism Competitiveness Report 2015 features the latest iteration of the Travel & Tourism Competitiveness Index (TTCI). The TTCI measures “the set of factors and policies that enable the sustainable development of the Travel & Tourism (T&T) sector, which in turn, contributes to the development and competitiveness of a country.” Published biennially, the TTCI benchmarks the T&T competitiveness of 141 economies. It comprises four subindexes, 14 pillars, and 90 individual indicators, distributed among the different pillars:
TRAVEL & TOURISM COMPETITIVENESS INDEX
Enabling Environment
1. Business Environment (12 indicators)
2. Safety and Security (5 indicators)
3. Health and Hygiene (6 indicators)
4. Human Resources and Labour Market (9 indicators)
5. ICT Readiness (8 indicators) T&T Policy and Enabling Conditions
6. Prioritization of Travel and Tourism (6 indicators)
7.International Openness (3 indicators)
8. Price Competitiveness (4 indicators)
9. Environmental Sustainability (10 indicators) Infrastructure
10. Air Transport Infrastructure (6 indicators)
11. Ground and Port Infrastructure (7 indicators)
12. Tourist Service Infrastructure (4 indicators) Natural and Cultural Resources
13. Natural Resources (5 indicators)
14. Cultural Resources and Business Travel (5 indicators)
The Report provides a platform and a strategic benchmarking tool for business and governments to develop the T&T sector. By allowing cross-country comparison and benchmarking countries’ progress on the drivers of T&T competitiveness, it informs policies and investment decisions related to T&T development.
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| The Travel & Tourism Competitiveness Report 2015 - World Economic Forum |
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