FORUM: “Harness the full potential of creative and entrepreneurial talents to build a brighter future for all.” World Creativity and Innovation Day 2025. The day will provide an opportunity to embrace the idea that innovation is essential for harnessing the economic potential of each country and that, innovation, creativity, and mass entrepreneurship can provide new momentum for economic growth and job creation. As a result, expanding opportunities for everyone, including women and youth. The creative economy – which includes audiovisual products, design, new media, performing arts, publishing and visual arts– is a highly transformative sector of the world economy in terms of income generation, job creation and export earnings. Culture is an essential component of sustainable development and represents a source of identity, innovation and creativity for the individual and community. At the same time, creativity and culture have a significant non-monetary value that contributes to inclusive social development, to dialogue and understanding between peoples. As the world commemorates the day, it is critical to recognize the transformative power of creativity and innovation in driving sustainable development. By investing in entrepreneurship, fostering innovation, and nurturing creative industries, we can unlock new pathways to economic prosperity, social inclusion and national development. Through strategic partnerships, policy interventions, and targeted investments, we can harness the full potential of its creative and entrepreneurial talents to build a brighter future for all. Follow the conversation with the hashtags #21April, #WCID; #WorldCreativityandInnovationDay; #InnovationDay.
EVENTS: Join us for the celebration of the World creativity and Innovation Day 2025 at UNESCO Headquarters on and around the April 21st. The UNESCO Creative Cities Network (UCCN) was created in 2004 to promote cooperation with and among cities that have identified creativity as a strategic factor for sustainable urban development. The 246 cities which currently make up this network work together towards a common objective: placing creativity and cultural industries at the heart of their development plans at the local level and cooperating actively at the international level. Register to participate!
ACTIVITIES: Learn more about what’s happening around the world.
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