Showing posts with label 26 April. Show all posts
Showing posts with label 26 April. Show all posts

Sunday, 26 April 2026

International Chernobyl Disaster Remembrance Day 2026; April 26th.

FORUM: "Reflecting on the tragedy'' International Chernobyl Disaster Remembrance Day 2026. Today mark the 40 years since the tragedy occurredThe chernobyl-disaster nuclear power incident remains a key to secure our clean energy future; There is still a great deal of work that needs to be done in the affected region. Follow the conservations with the hashtags:#Chernobyl, #minuteofsilence, #chernobyldisasterday, #26April.

April 26th

EVENTS:  40 years since the tragedy occurred.

At UNHQ; On Sunday April 26th; 2026; The General Assembly invites all Member States, relevant agencies of the United Nations system and other international organizations, as well as civil society, to pay a minute of silence. A Candle lighting ceremony will be held to mark the International Chernobyl Disaster Remembrance Day 2026. The Chernobyl disaster tragedy is not only a painful memory, but also an important lesson for future generations.



At UN Geneva, an commemorative event will mark the 40th anniversary of the Chornobyl disaster,which remains one of the most severe nuclear accidents in history. The explosion at the Chоrnobyl Nuclear Power Plant resulted in the release of significant amounts of radioactive material across large parts of Europe, resulting in profound human, environmental and socio-economic consequences. It caused immediate casualties and long-term health effects, including increased incidence of thyroid cancer. Large populations were displaced, and extensive areas were contaminated, with lasting impacts on ecosystems and livelihoods. Four decades after the disaster, there remains persistent serious long-term consequences and that the affected communities and territories are experiencing continuing related needs.

Statements and reactions from stakeholders from International Geneva include:
Statement by Special Rapporteurs on the 40th anniversary of the Chornobyl disaster in Ukraine | UN Special Rapporteur on toxics and human rights & UN Special Rapporteur on the right to a clean, healthy and sustainable environment | 23 April 2026
Chernobyl: 40 Years On | Green Cross Switzerland



40 years on, today reminds us of the lasting human and environmental impacts of nuclear disasters and our shared responsibility to protect people and the planet. Learn how to addresses nuclear risks & impacts.
 
On 26 April 2026 | starting at18:00 CEST, Join the commemorative event entitled Tchernobyl an 40 - Rassemlement Nucléaire? Non merci, Sortir du nucléaire Suisse Romande in Monument National, Promenade du Lac 2,



40 Years since the Chernobyl Accident



The Radioactive Decay of the Iron Curtain: Re-Examination of the Chernobyl Catastrophe in Comparative Perspective

CONFERENCE



An international conference took place on April 17–18, 2026, at New Bulgarian University, dedicated to examining the long-term consequences of the Chernobyl disaster. Researchers from Bulgaria, the United States, Ukraine, Poland, Italy, Ireland, Scotland, Hungary, and Switzerland attended the event.



The first day of the conference focused on the political, social, and health consequences of the Chernobyl disaster, as well as on the role of communist regimes and institutional responses. Particular attention was given to the demographic effects across Eastern Europe, disinformation and media coverage, and comparative analyses of state security services. Special emphasis was also placed on the Ukrainian perspective through historical and contemporary parallels (1986–2022), personal testimonies, and the theme of cultural memory, including books and documentary film.




The second day highlighted the environmental consequences of the disaster and the growing public sensitivity to these issues. Discussions addressed nuclear safety in times of peace and war, as well as the role of international regulation in managing nuclear risks. Additional themes included media responses in Central and Eastern Europe, youth perceptions and educational approaches, and the representation of Chernobyl in cinema and literature.




The conference reports are to be published in the new academic publication of NBU Acta Nova Humanistica by the end of 2026. You can check the participants and their topics here.




The conference concluded with a discussion and workshop featuring students from the ERUA university alliance. Participants explored various approaches to communicating the Chernobyl story to younger audiences, drawing on insights gained throughout the conference.




The workshop began with role-playing exercises, where students enacted crisis response scenarios based on assigned roles – including a parent, school principal, military officer, and education minister. This was followed by a discussion on the potential of documentary filmmaking to convey the tragedy and aftermath of the Chernobyl disaster.




In the final segment, students were divided into three groups and tasked with developing concepts for a documentary film, including designing promotional posters. Each group determined their own thematic emphasis for the film concept and sketched out their ideas for film posters.





Here is what one of the participants wrote after the conference: I would like to express my sincere gratitude for the opportunity to participate in the conference at NBU. It was an exceptionally enriching experience. I was particularly impressed by the interdisciplinary nature of the discussions and the openness of all participants. The exchange of perspectives across different fields created a truly stimulating intellectual environment. I must admit that I had not expected an event so distant in time for some to still evoke such strong emotions and remain the subject of such extensive research – especially beyond Ukraine. This made the conference even more thought provoking and impactful.


Saturday, 26 April 2025

World Intellectual Property Day 2025; April 26th.

 


FORUM: “IP and music: Feel the beat of IP." World Intellectual Property Day 2025. Music is a universal form of creative expression and intellectual property rights play a pivotal role in supporting a vibrant and diverse music landscape. From the rhythms that invite us to dance, to the lyrics that echo our emotions, music enriches every aspect of our lives. Music is a universal form of creative expression and intellectual property (IP) rights play a pivotal role in supporting a vibrant and diverse music landscape. Music permeates every sector, and IP fosters the presence of music beyond its own realm. From film, entertainment, and technology, to fashion, video games, and consumer goods, IP rights empower cross-industry connections with music, enabling creative synergies and innovation across sectors that fuel economic growth. Even when it's not on our minds, the beat and rhythm of music and IP are always present in our lives. The theme this year highlights how creativity and innovation, backed by IP rights, keep a thriving music scene that benefits everyone, everywhere. This year’s World IP Day invites us to explore how IP rights and innovation policies empower creators, innovators, and entrepreneurs to bring fresh ideas to the music industry, safeguarding the work of songwriters, composers, performers, and all those who shape the music that moves us. Follow the conversations with the hashtags: #IPandmusic, #26April, #WorldIPday, #InnovationandCreativity, #IntellectualProverty, #Patents, #Trademarks, #Industrialdesign, #Innovations.


EVENT


EVENTS: on 26 April, the WIPO will mark the World Intellectual Property 2025 across the globe by celebrating the contributions of creators, inventors, and entrepreneurs who are pushing the boundaries of innovation and creativity to make music that brings people together, evokes powerful emotions, drives change, and inspires a more innovative future. Let’s come together to honor the universal language of music and the talented creators, inventors, and entrepreneurs who continue to develop new sounds, styles, and technologies that shape the future of music and make us feel the beat of IP. The events will highlighting the critical importance of intellectual property (IP) in catalyzing the human innovation and creativity needed for achievement of the United Nations Sustainable Development Goals (SDGs). Explore the Worldwide World IP Day 2025 celebrations and join the innovative, creative and enterprising women around the world.

Turning in with music of innovation


Tuning in with the music of innovation and creativity, Participate to the World IP Day Youth Video Competition!



STATEMENTS: Read the full Message from WIPO Director General Daren Tang on World Intellectual Property Day 2025; April 26th.


This beautiful song is Duke Ellington's Sophisticated Lady. It's a song that I first listened to when I was a teenager, and it made me fall in love with jazz. And that's really the beauty of music. It accompanies you in your life, you know, in moments of joy and moments of sadness.
And when we decided to choose the theme of World IP Day this year, we wanted to do something that everyone could relate to. So we chose IP and music.
And whether you are a musician or whether you love listening to music, whether you're an innovator or creator, IP is so important to your journey to helping you to bring your ideas, your creative expressions, and your art to the world.
And so we want to make sure that this year on World IP Day, on the 26th April, we take a moment to celebrate music and creativity and innovation, to celebrate IP’s role in that, and to work together, right, in very concrete ways to help all of you, and all of these creators and musicians and artists and innovators, to remember the power of IP, the power of music, and the power of how they can come together to make the world a better place. Not just on World IP Day, on the 26th of April, but throughout the year as well.
Thank you very much.
Daren Tang.

CAMPAIGN: Promote the importance of music and IP for creators.

International Chernobyl Disaster Remembrance Day 2025; April 26th.

April 26th.



FORUM:39 years since the tragedy occurred.International Chernobyl Disaster Remembrance Day 2025. It is normal for people to seek an explanation for why the tragedy occurred. Through understanding, we seek to reassure ourselves that a similar event could happen again. Learn about the world's worst nuclear disaster that happened at Chernobyl by exploring the timeline of Events.

On April 25th, 1986, 1 a.m. - Chernobyl’s operators begin reducing power at reactor No. 4 in preparation for a safety test, which they have timed to coincide with a routine shutdown for maintenance. The test is supposed to determine whether, in the event of a power failure, the plant’s still-spinning turbines can produce enough electricity to keep coolant pumps running during the brief gap before the emergency generators kick in. Ironically, this safety test brings about the reactor’s destruction.
  • On April 25th, 1986, 2 p.m. - Reactor No. 4’s emergency core cooling system is disabled to keep it from interfering with the test. Though this doesn’t cause the accident, it worsens the impact. At around the same time, the test and shutdown are temporarily delayed to accommodate the region’s power needs.
  • On April 25, 1986, 11:10 p.m. - Operators receive permission to continue with the test and shutdown. By now, the less-experienced night shift is on the job, which purportedly never received proper instructions on how to perform the test.
  • On April 26th, 1986, 12:28 a.m. - Power plummets to far below the level at which the reactor is considered stable. Operators respond by removing most of the control rods in violation of the plant’s safety guidelines, yet they still have trouble raising the power, in part due to xenon buildup in the core.
  • On April 26th, 1986, 1 a.m. - The power stabilizes, albeit at a lower than preferred level, and plant supervisors order the test to proceed. The automatic emergency shutdown system and other safety features are subsequently turned off.
  • On April 26th, 1986, 1:23:04 a.m. - The test officially begins, and an unexpected power surge occurs.
  • On April 26th, 1986, 1:23:40 a.m. - An operator presses the emergency shutdown button, but the control rods jam as they enter the core.
  • On April 26th, 1986, 1:23:58 a.m. - The first explosion, to be quickly followed by at least one more, blows the 1,000-ton roof right off the reactor and shoots a fireball high into the night sky. A blackout roils the plant as the air fills with dust and graphite chunks, and radiation begins spewing out. Walls and equipment collapse, and dozens of fires start up, including one on top of the neighboring reactor. Despite all evidence to the contrary, the nuclear engineer in charge of the test insists that reactor No. 4 is still intact. He later dies of radiation poisoning.
  • On April 26th, 1986, 1:28 a.m. - The first firefighters arrive at the scene. They have no knowledge of the radiation and wear no protective clothing.
  • On April 26th, 1986, 2:15 a.m. - Local Soviet officials convene an emergency meeting at which they decide to block cars from exiting or entering Pripyat, a nearby city that was built to house Chernobyl’s workers. Police officers assisting with the roadblock likewise have no knowledge of the radiation and wear no protective clothing.
  • On April 26th, 1986, 5 a.m. - Officials shut down reactor No. 3, to be followed the next morning by reactor Nos. 1 and 2. They are re-opened months later.
  • On April 26th, 1986, 6:35 a.m. - By now, all fires have been extinguished except for a blaze in the reactor core, which will burn for days.
  • On April 27th, 1986, 10 a.m. - Helicopters begin dumping sand, clay, boron, lead and dolomite into the burning core in an attempt to slow radioactive emissions.
  • On April 27th, 1986: 2 p.m. - After telling residents nothing about the disaster for some 36 hours, Soviet officials finally begin evacuating roughly 115,000 people from Pripyat, as well as nearby towns and villages. Residents are informed it will be temporary and that they should pack only vital documents and belongings, plus some food. Soon after, however, an exclusion zone is set up around Chernobyl that prevents their return.
  • On April 28th, 1986 - Swedish air monitors detect a large amount of radiation in the atmosphere, which is traced back to the USSR. Soviet officials admit that there’s been an accident, but they falsely state the situation is under control.
  • On April 29th, 1986 - Spy satellite photos provide U.S. officials with their first glimpse of the devastation wrought by the Chernobyl disaster.
  • On May 1, 1986 - Soviet officials refuse to cancel the May Day festivities in Kiev, even as radiation continues to be released unabated.
  • On May 4th, 1986 - Liquid nitrogen is pumped underneath the dead reactor in order to cool it. Other aspects of the cleanup, which involves up to 800,000 workers, include bulldozing contaminated villages, shooting contaminated pets and livestock, and burying huge amounts of contaminated topsoil.
  • On May 6th, 1986 - Radioactive emissions drop sharply, possibly because the fire in the core has burned itself out. Meanwhile, Soviet officials finally close schools in Kiev and advise residents to stay inside and to not eat leafy vegetables.
  • On May 8th, 1986 - Workers finish draining about 20,000 tons of radioactive water from the basement under the core.
  • On May 9th, 1986 - Workers begin pouring concrete under the reactor, which is later encased in an enormous concrete and metal structure known as the sarcophagus.
  • On May 14th, 1986 - Soviet leader Mikhail Gorbachev speaks publicly about the incident for the first time, saying on state TV that "the worst is behind us."
  • On August 25-29, 1986 - The International Atomic Energy Agency hosts a conference at which scientists blame the accident not just on human error and a subpar safety culture, but also on Soviet reactor design flaws.
  • On December 15, 2000 - Unit 3, the last working reactor at Chernobyl, is shut down. Units 1 and 2 had been shut down in 1996 and 1991, respectively.
  • On April 2006 - President Gorbachev writes that the Chernobyl disaster, "even more than my launch of perestroika, was perhaps the real cause of the collapse of the Soviet Union.

Since the United Nations agencies have shifted their focus from humanitarian assistance to prevention, recovery, remediation and capacity development, an integrated approach to sustainable development was adopted to address the needs of the affected regions and communities. Follow the conservations with the hashtags:#Chernobyl, #minuteofsilence, #chernobyldisasterday, #26April.

EVENTS: Minutes of silence for the victims of the Chernobyl nuclear disaster. On April 26th at 1:23:58 a.m GMT for International Chernobyl Disaster Remembrance Day 2025; The United Nations General Assembly invites all Member States, relevant agencies of the United Nations system and other international organizations, as well as civil society to observe the day. This year, we commemorate the 39th observance of the tragedy; Participants will pay a minute of silence to the victims during the candle lighting ceremony, The survivors and dignitaries later will mark the day with a night vigil.




Friday, 26 April 2024

World Intellectual Property Day 2024; April 26th.



FORUM: "Intellectual Property and the UN Sustainable Development Goals." World Intellectual Property Day 2024. On April 26th, we will focus on the “can do” attitude of women inventors, creators and entrepreneurs around the world and their ground-breaking work. Women everywhere are: Driving scientific breakthroughs; Setting new creative trends; Building businesses and transforming our world. Follow the conversations with the hashtags: #WomenandIP, #26April, #WorldIPday, #InnovationandCreativity, #IntellectualProverty, #Patents, #Trademarks, #Industrialdesign#Innovations.

World Intellectual Property Day 2024.



EVENTS: On 26 April, the WIPO will celebrate the World Intellectual Property 2024 across the globe. The events will highlighting the critical importance of intellectual property (IP) in catalyzing the human innovation and creativity needed for achievement of the United Nations Sustainable Development Goals (SDGs). Explore the Worldwide World IP Day 2024 celebrations and join the innovative, creative and enterprising women around the world.




 

WEBINARS: Overview of WIPO's activities with a focus on World IP Day 2024: This webinar hosted by the WIPO Knowledge Center, in collaboration with the World IP Day team, will introduce all campaign activities aimed at raising awareness of the importance of innovation, creativity and IP in helping to achieve the SDGs. This event is designed for anyone who is curious about WIPO and what’s new in intellectual property, especially at an international level. Get the Events calendar.

STATEMENTS: “From electric vehicles to lifesaving drugs, clean and green tech, to AI and digital technologies – IP can be the vehicle to turn bold new ideas into real world impact. So on this World IP Day, let us come together to use the power of IP to achieve the SDGs and build a better world for all,” Read the full Message from WIPO Director General Daren Tang on World Intellectual Property Day 2024; April 26th.




International Chernobyl Disaster Remembrance Day 2024; April 26th.



FORUM: “38 years since the tragedy occurred.International Chernobyl Disaster Remembrance Day 2024. It is normal for people to seek an explanation for why the tragedy occurred. Through understanding, we seek to reassure ourselves that a similar event could happen again. Learn about the world's worst nuclear disaster that happened at Chernobyl by exploring the timeline of Events. Since the United Nations agencies have shifted their focus from humanitarian assistance to prevention, recovery, remediation and capacity development, an integrated approach to sustainable development was adopted to address the needs of the affected regions and communities. Follow the conservations with the hashtags:#Chernobyl, #minuteofsilence, #chernobyldisasterday, #26April.

International Chernobyl Disaster Remembrance Day 2024



EVENTS: Minutes of silence for the victims of the Chernobyl nuclear disaster. On April 26th at 01:23:58 a.m GMT for International Chernobyl Disaster Remembrance Day 2024; The United Nations General Assembly invites all Member States, relevant agencies of the United Nations system and other international organizations, as well as civil society to observe the day. This year, we commemorate the 38th observance of the tragedy; Participants will be invited to pay a minute of silence to the victims during the candle lighting ceremony, The survivors and dignitaries later will mark the day with a night vigil.




A liquidator of the Chernobyl catastrophe lays flowers below a bust at 'The Heroes Alley' in memory of the Chernobyl victims.

Ukrainian government and administrator layed flowers below a bust at 'The Heroes Alley' in memory of the victims of the 1986 Chernobyl disaster in Kiev.

Widows holding portraits of their husbands who died following the liquidation after the Chernobyl catastrophe during a memorial ceremony.

Young peoples hold candles during a mourning ceremony near of the memorial for 'liquidators' who died during cleaning up works after the Chernobyl nuclear power plant disaster, in Slavutich, Ukraine.

Families arranges portraits of lost liquidators near a monument honoring people who were killed in cleanup efforts after the Chernobyl nuclear power plant disaster.

Citizen stands near the monument erected in memory of the victims of the Chernobyl explosion in Ukraine's capital Kiev, Ukraine, on April 26

A emotional reactions at the monument honoring people who were killed in cleanup efforts after the Chernobyl nuclear power plant disaster during a memorial ceremony in Kiev.

In Russia and Belarus, the participants have observed a munite of silence on hehalf the 38th observance of the tragedy.


Monday, 25 April 2022

World Intellectual Property Day 2022; April 26th.

 

FORUM: IP and Youth: Innovating for a Better Future. World Intellectual Property Day 2022.

Join us in celebrating the ingenuity, creativity, vision and courage of the world’s young creators, inventors and entrepreneurs to build a better future.






Across the globe, young people are stepping up to innovation challenges, using their energy and ingenuity, curiosity and creativity to steer a course towards a better future. Innovative, energetic and creative minds are helping to drive the changes we need to move to a more sustainable future. Discover how intellectual property rights can support the youth of tomorrow to create a better future.

This year the theme of World Intellectual Property Day is “IP and Youth: Innovating for a Better Future” and celebrate youth-led innovation and creativity.

The youth of today are an incredible and largely untapped source of ingenuity and creativity. Their fresh perspectives, energy, curiosity and “can do” attitude, not to mention their hunger for a better future, are already reshaping approaches and driving action for innovation and change.

World Intellectual Property Day 2022 is an opportunity for young people to find out how IP rights can support their goals, help transform their ideas into reality, generate income, create jobs and make a positive impact on the world around them. With IP rights, young people have access to some of the key tools they need to advance their ambitions.



CAMPAIGN

Throughout the campaign, young people will be able to gain a better understanding of how the tools of the IP system – trademarks, design rights, copyright, patents, plant variety rights, geographical indications, trade secrets and more – can support their ambitions to build a better future.

We also take a closer look at WIPO’s role in supporting national and regional efforts to create a legal and policy environment for young inventors, creators and entrepreneurs to thrive.

Last year, we saw record levels of engagement in World Intellectual Property Day. With your help, World Intellectual Property Day 2022 will reach new heights.

Young people are the innovators, the creators and the entrepreneurs of tomorrow. Through their creativity and ingenuity, young people in all regions are driving change and carving pathways to a better future. World Intellectual Property Day 2022 celebrates this exciting generation of change-makers.



World Intellectual Property Day 2022.

Join us in celebrating the ingenuity, creativity, vision and courage of the world’s young creators, inventors and entrepreneurs to build a better future.

The youth of today are an incredible and largely untapped source of creativity and ingenuity. There are around 1.8 billion young people (aged 24) in the world today. Ninety percent of them live in developing countries. The proportion of young people (under 35) is set to increase in the coming years. In all regions, young people are natural agents of change, carving pathways to a better future.

Millennials and Gen Z are change-makers; they are pragmatists and are not afraid speak out and challenge the status quo. Today’s youth are digital natives. They grew up in a connected world with mobile phones and the Internet, where the lines the physical and digital world is blurred. This has shaped a generation that is arguably the most entrepreneurial, innovative and creative yet.

Calling all young people, wherever your ambitions lie – the arts, science, technology – a creative and innovative mindset backed-up with IP rights will help you make a difference. So get involved in this year’s campaign and find out what IP can do for you.

For policymakers everywhere, we call on you to listen to the needs and concerns of young inventors, creators and entrepreneurs and to develop policies and programs that nurture and support their endeavors to innovate for a better future.

Given the on-going COVID-related constraints, World Intellectual Property Day 2022 will be a hybrid campaign.

Monday, 26 April 2021

World Intellectual Property Day 2021, April 26

On April 26th. The World Intellectual Property Organization will highlight how smallbusiness can benefit from intellectual property under the theme " IPs and SMEs
taking your ideas to market.



FORUM:" IPs and SMEs, taking your ideas to market''  World Intellectual Property Day 




UNESCO's Director-General has welcomed the decision by the United States and many other countries to call for the lifting of patent protection on COVID-19 vaccines. This growing momentum comes in response to the joint appeal made by UNESCO, the WHO and the UNHCR to open up science and boost scientific cooperation. The idea behind Open Science is to allow scientific information, data and outputs to be more widely accessible (Open Access) and more reliably harnessed (Open Data) with the active engagement of all the stakeholders (Open to Society).










Monday, 25 April 2016

World Intellectual Property Day 2016, April 26

世界知識產權日,4月26日.
Всемирный день интеллектуальной собственности, 26 апреля.
Journée mondiale de la propriété intellectuelle, 26 Avril.
World Intellectual Property Day, 26 April.
يوم العالمي للملكية الفكرية ,26 أبريل
Día Mundial de la Propiedad Intelectual, 26 de Abril.


Digital Creativity : Culture Reimagined.


2016年的主題:数字创意 重塑文化.
Тема 2016: Творчество в цифровой среде:  Переосмысление культуры.
Theme 2016 : Digital Creativity: Culture Reimagined.
Thème 2016: Créativité numérique : la culture réinventée.
موضوع 2016: الإبداع الرقمي: الثقافة تتجدد
Thema 2016 : Creatividad digital: reinventar la cultura.

Message from Director General Francis Gurry, (WIPO) World Intellectual Property Organization on the World Intellectual Property Day 2016, April 26.


World Intellectual Property Day, which we celebrate each year on April 26, is an opportunity to celebrate the creators and innovators who so enrich our world, and who are at the base of our cultural and technological development. This year our theme for World Intellectual Property Day is Digital Creativity: Culture Reimagined.

Culture has already been reimagined through digital creativity. The whole way in which creative works are produced around the world, the sorts of works that are produced, the way they are distributed, and the way they are consumed or enjoyed worldwide has been reimagined as a consequence of digital technology.

The internet is a world stage. It provides an enormous opportunity for creators. Think of the evolution of the creator across the ages and the way in which creators and performers interact with their audiences. Once this interaction was confined to those who were within immediate earshot of the performance. Now, with the internet, the audience has become potentially the whole world. That is an enormous creative opportunity. It's an enormous cultural opportunity. And it's an enormous economic opportunity. It is this opportunity which we want to celebrate on World Intellectual Property Day in 2016.
On this day, as we celebrate digital creativity across the world, we should also think about how to find the right balance - one which recognizes the importance of creators and innovators to all the progress that we see, culturally and technologically, as a consequence of digital technology.
So please join us on World Intellectual Property Day, whether it’s at one of the numerous events that are being held around the world, or by participating through Facebook, Twitter, or other social media. And please join in this challenge of finding the right balance to reward the creators and innovators who enrich our lives, while at the same time ensuring the social benefit of widespread access to their works.

 WIPO Director General Francis Gurry


FORUM : World Intellectual Property Day - April 26

April 26


In depth: The role of IP rights



Sunrise in Caracas, a writer awakens, inspired, and reaches for her tablet. Her idea lands with her collaborator in London, rehearsing in a West End theatre. Words, images, plot-lines and dialogue flash back and forth. A treatment for a new series – a global pandemic, drug cartels, high level corruption – hits the inbox of a Hollywood showrunner, who calls contacts in Dubai, Mumbai, Beijing and Berlin. Deals are cut, funds secured, distribution channels agreed.

Shooting begins: Outside scenes in Ouarzazate, interiors in Brooklyn, special effects from Bangkok. A soundtrack is added: a sizzling gumbo of rhythms from Rio and horns from Lagos, with a topping of Prague strings. The theme tune goes viral as fans stream the show on screens of every size, in every corner of the globe...

Films, TV, music, books, art, video-games –cultural works, in short– have long crossed borders. But the WiFi era is transforming how consumable culture is created, distributed and enjoyed in markets that are expanding far beyond national boundaries. Ever more accessible digital technologies have swept away physical constraints, placing a world of cross-cultural collaboration at the fingertips of every artist and creator, feeding the imagination in new ways. And with this blooming of digital creativity comes the boon to the digital consumer. We read, watch and listen to the works of countless creators across the world wherever, whenever and however we want.

Reimagining culture – how we create it, how we access it, and how we finance it – is not without challenges. And the challenge of a flexible, adaptive intellectual property system is to help ensure that the artists and creative industries in our digital universe can be properly paid for their work, so they can keep creating.

So for World IP Day this year, we’re exploring some of the issues surrounding our cultural future. We’ll be talking to experts on creativity in the digital market, and to creators themselves, to find out where they think we’re heading. Join us on Facebook as the story unfolds. Season One is just starting.



EVENTS :

Wondering what to do for World IP Day? Find out what's happening in your country.

At this unique international conference, participants explore the future evolution of the digital content market.

#Worldipday