Showing posts with label 31 May. Show all posts
Showing posts with label 31 May. Show all posts

Sunday, 31 May 2026

World No-Tobacco Day 2026; May 31st.

FORUM: “Unmasking the appeal – countering tobacco and nicotine addiction”. World No-Tobacco Day 2026. The campaign calls on governments, partners, and civil society to strengthen regulation, close policy gaps, and safeguard future generations from the harms of tobacco and nicotine products. The 2026 campaign aims to: raise awareness of the tobacco and nicotine industry’s evolving strategies, including the use of synthetic nicotine, nicotine salts, and analogues to increase addiction potential while appearing technologically advanced; advocate for stronger policy action to protect youth through bans on flavours, advertising and promotion (including on digital and social media), and regulation of packaging and product design that increase appeal; and prevent addiction and reduce demand by equipping the public – especially youth – with the knowledge and tools to resist industry manipulation and access evidence-based cessation support. Follow the conversation with the hashtags: #WorldNoTobaccoDay; #31May; #TobaccoControl.



EVENTS: On Sunday May 31st, a webinar will be held to mark the World No-Tobacco Day 2026.This year's observance unites governments, health organizations, civil society, and youth voices under a shared mission: to end the tobacco epidemic and secure a tobacco- and nicotine-free future for the next generation. Register to participate!


Webinar: Exposing industry tactics behind nicotine pouch expansion and the regulatory implications.

On May 28th, 2026, from 13:00 – 14:00 CET; Ahead of World No Tobacco Day (WNTD) 2026, the WHO will host an online event exposing the tactics and strategies driving the market growth of nicotine pouches, which continue to lure adolescents and young adults into nicotine addiction. This event aligns closely with the theme of the 2026 WNTD, ‘Unmask the appeal – countering nicotine and tobacco addiction’ but will focus on nicotine pouches, which are becoming increasingly popular, with strong youth appeal and high addiction potential. Children and young people are aggressively targeted with flavours, sleek packaging, digital marketing, social media promotion, influencer marketing and sponsorships of youth-oriented events, which position nicotine pouches as lifestyle products, rather than addictive and harmful. This webinar will include highlights from WHO’s first global report on nicotine pouches and reveal how nicotine pouches are often marketed as cool, discreet and “tobacco-free”, spreading across countries so fast that regulation often lags behind. It will bring together different perspectives to unmask the appeal and marketing of nicotine pouches, share experiences associated with regulating these products and protecting the public – particularly, youth and non-users – from nicotine addiction and draw attention as to why urgent and coordinated action is needed.

This event will equip participants with new knowledge on nicotine pouches, and serves as a call for:

  • governments – where not banned, to otherwise regulate nicotine pouches within comprehensive tobacco control frameworks, close loopholes, and prioritise public health over commercial interests;
  • civil society organisations - to hold the industry accountable, advocate for strong policies, and amplify credible public health messaging;
  • youth and youth organisations – to recognize and resist industry tactics that specifically target them and to protect their right to health; and
  • other stakeholders – to stay informed of the tactics of tobacco and nicotine industries, and press for evidence-based policies to safeguard public health.

Urgent, coordinated and sustained action is necessary to safeguard current and future generations from nicotine addiction. The webinar will be held in English with interpretation provided in Arabic, French and Spanish. Everyone is welcome - questions can be posed online, on the registration page. Register here


World No Tobacco Day 2026



Call for nominations of the WHO World No Tobacco Day 2026 awards.The WHO headquarters will announce the awardees, 5 days before WNTD.




Message from Dr. Jarbas Barbosa, Director of the Pan American Health Organization (PAHO) on World No-Tobacco Day 2026; May 31st.

Today, May 31st, the Pan-american Health Organization Paro joins the global call for world no tobacco day under the slogan and masking the appeal countering tobacco and nicotine following decades of progressively in cutting in tobacco use tobacco and related industry continue to adapt their strategies. They aggressively marketing new products like e cigarettes and nicotine pouches of brand innovation to attract children adolescents and young people and get them hooked. The younger person starts the greater the risk of addition. Young people are particularly vulnerable as their brain are still developing and adapt quickly to nicotine even at low levels of exposure.
That's why this industry marketing strategies target young people. An estimated 2.6 million adolescents aged 13 to 15 smoke cigarettes in the region of the Americas and 2 million use cigarettes this levels of consumption are serious public health concern pares member states to take urgent and decisive action to protect their populations including through comprehensive policies burning all forms of advertising promotion and sponsorship reduction in affordability and features tobacco nicotine products more to adolescent people today. We must work together to protect children and young people
from the interest of the tobacco industry and it is affiliate so that we can build the generation for tobacco is a of the past Americas.
PAHO Director-General.




GET INVOLVED!  Join us in unmasking the appeal!

PUBLICATIONS:  Read the WHO report on the global tobacco epidemic, 2025: warning about the dangers of tobacco and the WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030


World No Tobacco Day 2026


Friday, 30 May 2025

World No-Tobacco Day 2025; May 31st.



FORUM: “Unmasking the appeal: Exposing industry tactics on tobacco and nicotine products.’’ World No-Tobacco Day 2025. This year’s WNTD campaign aims to reveal the strategies employed by the tobacco and nicotine industries to make their harmful products enticing, particularly to young people. By exposing these tactics, WHO seeks to drive awareness, advocate for stronger policies, including a ban on flavours that make tobacco and nicotine products more appealing, and protect public health. One of the primary public health challenges today is the attractiveness of tobacco, nicotine, and related products, particularly to young audiences. The industry consistently tries to find ways to make these products appealing, adding flavours and other agents that change their smell, taste, or appearance. These additives are designed to mask the harshness of tobacco, thereby increasing its palatability, particularly among young people. Other tactics include (1) Glamorized marketing: Sleek designs, attractive colours, and alluring flavours are strategically used to attract a younger demographic, including through digital media channels. (2) Deceptive designs: Some products mimic sweets, candies, and even cartoon characters—items children naturally find appealing. (3) Coolants and additives: These can make the experience smoother, increasing the likelihood of continued use and reducing the chance of quitting. These tactics can contribute to early initiation of smoking or nicotine use, with potential lifelong addiction and health consequences. By making these products more attractive, the industry not only boosts their immediate consumer base but also makes quitting harder, prolonging exposure to harmful substances. The Goals 2025 WNTD campaign aims to Raise awareness by Informing the public on how industry tactics manipulate the appearance and appeal of tobacco and nicotine products; To Advocate for policy change (Measures to ban flavours and additives that make these products more appealing; the Complete bans on tobacco advertising, promotion and sponsorship, including on digital platforms; the regulation of the design of the products and their packages to make them less appealing; and to Reduce demand by Exposing these tactics aims to reduce demand, particularly among youth, ultimately lowering their exposure to nicotine and tobacco products. By unmasking these strategies, the campaign will to shine a light on the ways the industry markets addiction, driving demand reduction efforts and supporting long-term public health. Join the campaign to raise awareness and advocate for a healthier, tobacco-free future this World No Tobacco Day. Follow the conversation with the hashtags: #WorldNoTobaccoDay; #31May; #TobaccoControl.




EVENTS: The World No-Tobacco Day 2025 will be observed during a webinar held from the WHO Headquarters in Geneva, Switzerland on May 31st. In 2025 WHO and public health champions from across the globe will come together for WNTD to raise awareness about the harmful tactics of the tobacco industry. The online event, will explore the marketing tricks, and design features and strategies that make nicotine and tobacco products appealing, including flavours, which continue to lure children and young people into nicotine addiction. Featuring global health leaders, government officials, youth advocates, and researchers, this one-line event will reveal how flavours, additives, as well as product packaging and other design elements, are engineered by tobacco and nicotine industries to appeal to new users and keep existing ones — and what countries are doing to push back. The Speakers will include the WHO Director-General Dr Tedros Ghebreyesus, the Head of the WHO Framework Convention on Tobacco Control, Dr Adriana Blanco Marquizo, leading researchers from South Africa, Yale University, and the Netherlands, tobacco control advocates, including the Campaign for Tobacco Free Kids and government officials. Media are welcome to attend and report on this timely, solution-focused dialogue that calls for decisive action to protect future generations. Watch recorded event!

We will also celebrate the anniversary of the adoption of the WHO Framework Convention on Tobacco Control (WHO FCTC), the global public health treaty that serves as the world’s front-line defence against the tobacco epidemic. Adopted by the World Health Assembly in 2003, it became one of the most rapidly embraced treaties in United Nations history – now with 182 Parties, representing more than 90% of the world’s population. The Convention was the first treaty negotiated under the auspices of the World Health Organization (WHO), and in 2018 its first protocol – the Protocol to Eliminate Illicit Trade in Tobacco Products – was adopted, further strengthening tobacco control. Register to participate!




AWARDS: World No Tobacco Day 2025 awards; The WNTD is also an opportunity to recognize outstanding contributions to tobacco control, and WHO/Europe is inviting nominations for the WNTD awards from countries across the WHO European Region. All nominations must be submitted by Friday, 31 January 2025, at 17:00 hrs (GMT). There will be a maximum of six World No Tobacco Day (WNTD) awards per WHO region. Two of the awardees might be granted special recognition by means of a WHO Director-General Special Recognition Award. Researchers, activists, civil society organizations, and journalism organizations from Canada, Ecuador, Mexico, Peru, the United States, and Uruguay, as well as government agencies from Brazil, have been recognized with World Health Organization (WHO) World No Tobacco Day (WNTD) 2025 Awards at the 78th Session of the World Health Assembly in Geneva, Switzerland. WHO headquarters will announce the awardees on WHO Tobacco Free Initiative’s website 5 days before 31 May. Learn more about the Call for nominations for the WHO World No Tobacco Day 2025 awards.




Friday, 31 May 2024

World No-Tobacco Day 2024; May 31st.



FORUM: “Protecting children from tobacco industry interference.’’ World No-Tobacco Day 2024. This theme of WNTD 2024 is focused on advocating for an end to the targeting of youth with harmful tobacco products. This discourse provides a platform for young people, policy-makers and tobacco control advocates globally to discuss the issue and to urge governments to adopt policies that shield young people from the manipulative practices of the tobacco and related industries. Although cigarette smoking has decreased over the years due to phenomenal efforts by the tobacco control community, more must be done to safeguard these vulnerable groups. According to 2022 data, worldwide, at least 37 million young people aged 13–15 years use some form of tobacco. In the WHO European Region, 11.5% of boys and 10.1% of girls aged 13–15 years are tobacco users (4 million). Why the tobacco industry is targeting youth? To keep making billions of dollars in revenues, the tobacco industry needs to replace the millions of customers who die and those who quit tobacco use every year. To achieve this goal, it works to create an environment that promotes uptake of its products among the next generation, including lax regulation to ensure its products are available and affordable. The industry also develops products and advertising tactics that appeal to children and adolescents, reaching them through social media and streaming platforms. Products such as electronic cigarettes and nicotine pouches are gaining popularity among youth. It is estimated that 12.5% of adolescents in the European Region used e-cigarettes in 2022 compared to 2% of adults. In some countries of the Region, the rates of e-cigarette use among school children are 2–3 times higher than the rates of cigarette smoking. The industry wilfully sells a deadly dependency to young people, therefore WNTD 2024 calls on the governments and tobacco control community to protect current and future generations and to hold the tobacco industry liable for the harm it causes. Follow the conversation with the hashtags: #WorldNoTobaccoDay; #31May; #TobaccoControl.




EVENTS: The World No-Tobacco Day 2024 will be observed during a plenary session at WHO Headquarters in Geneva, Switzerland on May 31st. This year, once again, WHO and public health champions from across the globe will come together to raise awareness about the harmful influences of the tobacco industry on youth. We will also celebrate the anniversary of the adoption of the WHO Framework Convention on Tobacco Control (WHO FCTC), the global public health treaty that serves as the world’s front-line defence against the tobacco epidemic. Adopted by the World Health Assembly in 2003, it became one of the most rapidly embraced treaties in United Nations history – now with 182 Parties, representing more than 90% of the world’s population. The Convention was the first treaty negotiated under the auspices of the World Health Organization (WHO), and in 2018 its first protocol – the Protocol to Eliminate Illicit Trade in Tobacco Products – was adopted, further strengthening tobacco control.




STATEMENTS: Message from PAHO/WHO Regional Director; Dr Jarbas Barbosa, on World No Tobacco Day 2024; May 31st.



 

Forbid smoking habits advertising on screen for kids

World No Tobacco Day 2024 walk event

World No Tobacco Day walk event





Wednesday, 31 May 2023

World No-Tobacco Day 2023, May 31th.

 FORUM: GROW FOOD NOT TOBACCO’’ World No-Tobacco Day 2023. A record 349 million people across 79 countries are facing acute food insecurity, many are in low and middle-income countries, including over 30 countries on the African continent. Many of these countries use large areas of fertile land to grow tobacco rather than healthy food. Tobacco growing countries often face a negative economic impact due to the adverse health, environmental and social impacts of growing tobacco. In many cases, foreign exchange earned from tobacco exports is used to import food. Growing tobacco causes ill health among farmers and farm workers and irreversible environmental loss of precious resources such as water sources, forests, plants and animal species. Tobacco growing harms our health, the health of farmers and the planet’s health. The tobacco industry interferes with attempts to substitute tobacco growing, contributing to the global food crisis. Learn about the Top tobacco growing economies by WHO region, by hectare and follow the conversation with the hahstags: #WorldNoTobaccoDay; #31May; #GrowfoodNoTobacco.



EVENTS: The World No-Tobacco Day 2023 will be observed during a plenary session at WHO Headquaters in Geneva, Switzerland on May 31st. The WHO encourages governments and policy makers to end tobacco growing subsidies and use the savings to support farmers to switch to more sustainable crops that improve food security and nutrition.


All along 2023, we will celebrate the 20th anniversary of the adoption of the WHO Framework Convention on Tobacco Control (WHO FCTC), the global public health treaty that serves as the world’s front-line defence against the tobacco epidemic. Adopted by the World Health Assembly in 2003, it became one of the most rapidly embraced treaties in United Nations history – now with 182 Parties, representing more than 90% of the world’s population. The Convention was the first treaty negotiated under the auspices of the World Health Organization (WHO), and in 2018 its first protocol – the Protocol to Eliminate Illicit Trade in Tobacco Products – was adopted, further strengthening tobacco control.







Tuesday, 31 May 2022

World No-Tobacco Day 2022; May 31 st.

 FORUM: "Tobacco's threat to our environment." World No-Tobacco Day 2022.

The health impacts of tobacco are widely known. What is less well known is the negative impact tobacco use has on the environment. The production of tobacco products causes widespread environmental degradation beginning with the preparation of land for tobacco cultivation and continues on through the life-cycle of the tobacco products as they are manufactured, marketed and consumed.



CAMPAIGN

The Secretariat of the WHO Framework Convention on Tobacco Control (WHO FCTC) is proud to be part of the World No Tobacco Day campaign this year which focuses attention on the environmental damage caused by the tobacco industry and its products and calling for steps to make the industry more accountable for the destruction it is causing.


As part of this year’s campaign, the Secretariat of the WHO FCTC has also partnered with UNEP on their Clean Seas Campaign (which brings together 63 countries devoted to ending marine plastic pollution) to raise awareness on the environmental and human health impacts of microplastics in cigarette filters as well as co-organized technical webinars with WHO and partners. The Secretariat of the WHO FCTC has also developed an advocacy video and social media assets as part of the broader World No Tobacco Day campaign.
 
For every 15 boxes of cigarettes, a tree is chopped down.






The health impacts of tobacco are widely known. What is less well known is the negative impact tobacco use has on the environment.

The production of tobacco products causes widespread environmental degradation beginning with the preparation of land for tobacco cultivation and continues on through the life-cycle of the tobacco products as they are manufactured, marketed and consumed.





Monday, 31 May 2021

World No-Tobacco Day 2021; May 31

FORUM: Commit to Quit. World No-Tobacco Day 2021. The COVID-19 pandemic has led to millions of tobacco users saying they want to quit. 


Commit to quit today and sign the pledge. Pledge to quit today!




Cerimônia virtual em alusão ao prêmio do Dia Mundial Sem Tabaco.

 The World Health Organization’s 'Commit to Quit’ tobacco campaign has made resources from its Quitting Toolkit freely available to more than a billion tobacco users, less than 5 months into the year-long campaign. WHO launched the campaign to support those millions of tobacco users who are actively taking steps to save their lives, but still need help to succeed. The campaign is currently working directly with 29 focus countries. 


Each country agreed with WHO on selected activities, including, running national awareness campaigns, releasing new digital tools, revising policies, engaging youth, training health workers, opening new cessation clinics, supporting nicotine replacement therapies through WHO partners, establishing national toll-free quit lines, making quitting courses available, and more.

“Smokers have up to a 50% higher risk of developing severe disease and death from COVID-19, so quitting is best thing smokers can do to lower their risk from this coronavirus, as well as the risk of developing cancers, heart disease and respiratory illnesses,” said Dr Tedros Adhanom Ghebreyesus, WHO Director-General. “We urge all countries to play their part by joining the WHO campaign and creating tobacco-free environments that give people the information, support and tools they need to quit, and quit for good.”

“To help tobacco users to commit to be quitters and winners, we are using digital aids to release the WHO Quit Challenge chatbot and Artificial Intelligence digital health worker Florence, and making advocacy material available in 30 languages,” added Dr Rüdiger Krech, Director Health Promotion, WHO. The Quit Challenge gives daily notifications of tips and encouragement for up to 6 months to help people remain tobacco free. It is available for free on WhatsApp, Viber, Facebook Messenger and WeChat. Globally, roughly 39% of men and 9% of women use tobacco. The highest tobacco use rates among men are currently found in the Western Pacific region at 49%, and among women in Europe at 19%.



Director-General’s Tobacco Control Awards

Dr Tedros Adhanom Ghebreyesus has given special recognition awards for tobacco control to the Minister of Health and Family Welfare of India, Dr Harsh Vardhan and to the Tobacco Control Research Group at the University of Bath, UK. Dr Harsha Vardhan was instrumental in the 2019 national legislation that bans E-cigarettes and heated tobacco products (HTPs) in India. The Tobacco Control Research Group in UK has worked relentlessly to expose tobacco industry attempts and tactics to weaken, block or delay tobacco control, thereby helping secure policy change nationally and globally.


CAMPAIGN: The World Health Organization supports people quitting tobacco to reduce their risk of severe COVID-19. WHO would like to thank our partners that supported the campaign: Allen Carr’s EasyWay, Amazon Web Services, Cipla, Facebook and WhatsApp, Google, Johnson & Johnson Consumer Health, Praekelt.org, Soul Machines Limited, and Viber.

 The campaign focus countries are:  
  • Arab Republic of Egypt
  • Democratic Republic of Timor-Leste
  • Federal Democratic Republic of Ethiopia
  • Federal Republic of Germany                             
  • Federal Republic of Nigeria
  • Federative Republic of Brazil
  • Hashemite Kingdom of Jordan
  • Islamic Republic of Iran 
  • Islamic Republic of Pakistan
  • Kyrgyz Republic
  • People’s Republic of Bangladesh
  • People’s Republic of China, 
  • Republic of India
  • Republic of Indonesia
  • Republic of Kazakhstan
  • Republic of Kenya
  • Republic of the Philippines, 
  • Republic of Poland
  • Republic of Senegal
  • Republic of South Africa
  • Republic of Suriname
  • Republic of Turkey
  • Republic of Uzbekistan
  • Republic of the Sudan
  • Russian Federation
  • Socialist Republic of Viet Nam
  • United Mexican States
  • United States of America
  • Ukraine

 




Events

World No Tobacco Day 2021: Awards 2021 Brazil
1 June 2021 14:00 – 15:00 Brazil Time

World No Tobacco Day 2021 Brazil: Commit to Quit Smoking

31 May 2021 13:00 – 14:00 Brazil Time

Commit to Quit: 100 reasons to quit tobacco. 100 reasons to adopt tobacco legislation

31 May 2021 11:00 – 12:30 CET

World No Tobacco Day 2021: Launch of “Commit to Quit!” Marathon
28 May 2021 11:00 – 12:30 CET

Tuesday, 31 May 2016

World No-Tobacco Day 2016, May 31.

World No Tobacco Day, May 31.
Día Mundial Sin Tabaco, 31 de Mayo.
Journée mondiale sans tabac, 31 mai.




Theme 2016 : Get ready for plain packaging.
Tema2016 : Подготовиться к простой упаковке табачных изделий.
 Tema 2016 : Prepárate para el empaquetado neutro.
Thème 2016 : Préparez-vous au conditionnement neutre des produits du tabac.
 2016年世界无烟日:为平装做好准备
استعدوا للتغليف البسيط




Statement by the U.N. Secretary-General, Mr. Ban Ki-moon on World No-Tobacco Day 2016, May 31.

Cigarettes and other tobacco products kill almost 6 million people every year.  Sustainable Development Goal 3 aims to “ensure healthy lives and promote well-being for all at all ages”.  As part of that approach, Governments have committed to strengthen the implementation of the World Health Organization (WHO) Framework Convention on Tobacco Control in all countries to reduce the proportion of people who use tobacco.

On World No Tobacco Day 2016, the United Nations is lending its support to one simple measure with proven effectiveness in reducing demand:  the plain packaging of tobacco products.  As laid out in the United Nations tobacco control treaty, this entails restricting or prohibiting the use of logos, colours, brand images or any promotional information other than brand and product names displayed in a standard colour and font.

Tobacco use is one of the largest causes of preventable non-communicable diseases, including cancers, heart and lung disease.  It also diverts valuable household income.  Plain packaging reduces the attractiveness of tobacco products, restricts tobacco advertising and promotion, limits misleading labeling, and increases the effectiveness of health warnings.
On this World No Tobacco Day, I call on Governments around the world to get ready for plain packaging.

Ban Ki-moon,
United Nations Secretary-General

 
This year on World No Tobacco Day, being held on 31 May, WHO is calling on governments to get ready for plain packaging of tobacco products. Dr Margaret Chan WHO Strip back the glamour and glossy packaging that contain tobacco products, and what is left? A product that kills almost 6 million people every year. Tobacco packaging is a form of advertising and promotion that often misleads consumers and serves to hide the deadly reality of tobacco use. Now, the World Health Organization (WHO) is drawing attention to the role of plain packaging of tobacco products as part of a comprehensive approach to tobacco control, including comprehensive bans on advertising, promotion and sponsorship and graphic health warnings. We do this for a very good reason: plain packaging works. New evidence from Australia, the first country to fully implement plain packaging, shows that changes to tobacco packaging there led to over 100,000 fewer smokers in Australia in the first 34 months since implementation in 2012. The evidence tells us that plain packaging reduces the attractiveness of tobacco products. It restricts tobacco advertising and promotion. It limits misleading packaging and labelling. And it increases the effectiveness of health warnings. 

The evidence explains why plain packaging was included in guidelines to the WHO Framework Convention on Tobacco Control (WHO FCTC). It also explains why governments, like those in Australia, France, Ireland, and the United Kingdom, have passed plain packaging laws. The strength of this evidence has been rigorously tested, including recently in the High Court of England and Wales, which rejected all 17 of the industry’s challenges to the UK plain packaging law. In doing so, the court stated that some of the tobacco industry evidence was “wholly untenable and resembled diatribe rather than expert opinion”. This decision came in the same week that arbitrators revealed that they refused to hear a Philip Morris claim against the Australian law on grounds that the company had engaged in an abuse of process in bringing the claim. These results are a cause for celebration, but governments must remain vigilant. We have seen over and over again how industry, fuelled by its deep pockets, has been able to develop new strategies in an attempt to protect profits generated from its deadly products. In the case of plain packaging, it has been the target of a massive tobacco industry misinformation campaign dating as far back as 1993.
 
  WHO has stood up against this campaign, replacing falsehoods with the facts. While plain packaging represents a power tool for tobacco control, it also builds upon other measures that governments have at their disposal to curb tobacco use. It is recommended that plain packaging be used as part of a comprehensive multisectoral approach to tobacco control. On this World No Tobacco Day, we are telling the world to get ready for even more comprehensive tobacco control. Get ready to further accelerate implementation of the WHO FCTC. Get ready to improve global health, reduce premature deaths from noncommunicable diseases (NCDs) like cancers, heart and lung disease, and achieve the Sustainable Development Goals. And get ready for plain packaging.
 
Magaret Chan,
WHO Director-General.

 
 
 
 
 
 
 
 
Defying the tobacco industry.
 
“Plain packaging is going global as more and more countries seek the important health gains it can bring to communities,” says Dr Bettcher. “The tobacco industry has been getting ready for plain packaging for some time, conducting massive misinformation campaigns to block the measure."


 
Events :
 
 
News  :